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The program aims to meet the growing demand for qualified professionals working in all aspects of the business side of professional and amateur sports, such as sports marketing, sports information and the management of sports teams and governing authorities.
The college anticipates strong local demand for the new sports degree programs, including from its 600 student-athletes already on campus.
The Bureau of Labor Statistics has reported an increase in sports-related jobs, with positions relating to the promotion of performing arts, sports and similar events growing by 30 percent between 2010 and 2014, and those relating to the representation of artists, athletes, entertainers and other public figures as agents and managers growing by 17 percent.
“Sports management is a vibrant and growing industry, with myriad business career opportunities in areas such as professional sports, amateur sports, youth sports, recreation facilities and athletic administration,” said Ahmed Eshra, dean of Monroe's School of Business and Accounting. "The launch of these associate and bachelor degree programs is a strong and welcome addition to our existing Associate's in Business Administration and Bachelors in Business Management programs."
The New York City area is home to five major U.S. sports leagues and 14 professional sports franchises. It also boasts countless collegiate programs and major annual sporting events like the U.S. Open tennis tournament. Broadcasting, marketing and other related management services associated with the sports industry also maintain a large presence here.
Monroe College introduced a concentration in sports management and three sports management courses in the fall of 2012. Within one year, it was the fastest-growing minor offered.
The new undergraduate programs will begin during the fall semester.
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